An automated, online system for users to customize, order, and track printed items like letterhead, sales material, and promotional items via the web.

Okay … it’s a made up word meant to convey Web-Enabled Print eCommerce. Here’s the thing: 25% to 35% of printing and marketing budgets are tied up in procurement of the materials. Nearly 50% of that comes from the process costs associated with ordering, customization, warehousing, inventory management, and the destruction of obsolete materials.

Wow, that’s a lot of money!

Blue Tape can help you streamline the customization process, reduce warehouse space and inventory management costs, and eliminate obsolescence. And one other thing … don’t forget the value of your time because we can save you lots of that, too.