Direct mail, connected to the latest technology and onlne resources, is one of today's most cost-effective media. We have reports from third parties to prove it.
- Personalized, relevant direct mail (done with variable, digital print technology) allows you to send targeted, one-to-one communication to customers and prospects that are tailored just to them.
- Allows you to link to other media and channels like landing pages and response URLs to expand its impact on the recipient and track and measure results.
- Gives you the ability to initiate and nurture relationships to transform a single transaction into a customer with a higher lifetime value.
Blue Tape brings over 30 years of direct marketing experience to maximizing results from highly targeted direct mail.